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ROSEWOOD AMSTERDAM joins Amsterdam Dance Event 2025 as an Official Partner
From AI-driven creativity to the art of live performance, Rosewood Amsterdam becomes a hub for dialogue and innovation throughout ADE 2025.
October 16, 2025
Amsterdam, Netherlands | October 16, 2025 – Rosewood Amsterdam is proud to announce its official partnership with Amsterdam Dance Event (ADE), the world’s leading platform for electronic music, culture, and innovation, taking place from 22 to 26 October 2025.
This collaboration celebrates the shared values of creativity, culture, and connection that define both ADE and Rosewood. As a newly opened cultural landmark in the heart of Amsterdam’s Canal District, Rosewood Amsterdam continues to foster creative dialogue and artistic expression through meaningful partnerships and immersive experiences.
As part of ADE’s 2025 program, Rosewood Amsterdam will host a three-day series of Pro Sessions and Masterclasses from Wednesday to Friday, 22–24 October, gathering international artists, innovators, and thought leaders to explore the evolving intersections between music, art, technology, and wellbeing. Taking place in the hotel’s historic Ballroom and Grand Library, the sessions will highlight the property’s continued role as a stage for creativity and cultural exchange.
"We are delighted to partner with Amsterdam Dance Event and host some of the world’s most forward-thinking voices in music and culture. This collaboration embodies Amsterdam’s creative energy and reflects our shared commitment to fostering meaningful connections through art and innovation.”
THOMAS HARLANDER, MANAGING DIRECTOR, ROSEWOOD AMSTERDAM
ADE Sessions at Rosewood Amsterdam
Wednesday to Friday, 22–24 October
Wednesday, 22 October
The program opens with a conversation featuring ANOTR, Ruud Boymans (No Art, SONA), and other key figures shaping Amsterdam’s creative scene, exploring how small local gatherings evolved into global cultural movements.
Later that day, Mario Sergio Albuquerque Filho of Tomorrowland Brasil discusses large-scale event strategy and brand expansion, followed by an exclusive panel with Armin van Buuren, Hannah Laing, and Joris Voorn on the future of electronic genres and creative collaboration.
Thursday, 23 October
The dialogue continues with a keynote from Jeff Chang, Director of Product at Google DeepMind, who will unveil new frontiers in AI-driven music creation, offering a glimpse into how artificial intelligence can augment and inspire human creativity.
Friday, 23 October
Friday’s program focuses on artistry, innovation, and wellbeing. Highlights include Voices From The Lake (Donato Dozzy & Neel) sharing their approach to live performance; AI in Arts & Culture, a talk with Merel van Helsdingen (Nxt Museum) and Bastiaan Woudt, moderated by Dave Clarke; and Artists, AI and the $6.8 Trillion Wellness Opportunity, exploring the relationship between creativity, sound, and health.
The day concludes with a Masterclass led by Chris Liebing and Luke Slater, who will dissect their remix collaboration for Depeche Mode’s “Ghosts Again.”
Access
Access to all ADE Sessions at Rosewood Amsterdam is exclusively available to ADE Pro Pass holders.
For more information, please visit
https://www.amsterdam-dance-event.nl/en/venues/rosewood-amsterdam/2690357/
About Rosewood Amsterdam
Located in the iconic former Palace of Justice in the heart of the UNESCO-listed canal district,
Rosewood Amsterdam is the home of Dutch excellence and a testament to the city's boundless creative spirit.
Thoughtfully reimagined by Studio Piet Boon, the hotel and each of the 134 rooms, including five signature suites, blends historical splendor with contemporary panache, with over 1000 works of art.
Guests can indulge in seasonal refined dining at Eeuwen, house-distilled Prøvo jenever at bar Advocatuur and local pastries in The Court.
From embracing Ayurvedic inspired holistic healing modalities in Asaya Spa to discovering signature experiences, including monthly exhibitions at The Gallery, a curated art walk and private salon boat, new perspectives abound.
Discover more at rosewoodhotels.com/en/amsterdam
About Rosewood
Rosewood is an ever-evolving global collection of hotels, resorts, and residences, born through the discovery of remarkable places. With 42 one-of-a-kind destinations, each property celebrates the culture and community that shapes it, upholding the ideal of hospitality as mutually revitalizing. Every detail is intricately woven to tell the story of the place, offering unexpected moments of discovery and connection. Rosewood Residences extends this spirit, inspiring a life where belonging and curiosity enrich every day.
Discover more at rosewoodhotels.com
About Amsterdam Dance Event
Amsterdam Dance Event (ADE) is the most upfront, influential and educational gathering for electronic music and its industry. With its conference, festival and educational breeding ground, ADE is able to create not only the biggest yearly industry tent-pole moment, but also a solid foundation for future generations of electronic music professionals. The event exists of a total of more than 1,000 events in nearly 200 locations across its multidisciplinary program of five days and nights. With a record number of 500.000 visitors in 2024, during ADE Amsterdam truly breathes electronic music.
ADE is organised by the Amsterdam Dance Event Foundation, a not-for-profit organisation dedicated to nurturing electronic music, its culture and its industry worldwide. The organisation devotes itself to stimulating development, innovation and talent, gathering the global industry and laying a foundation for future generations.
For more information, please visit https://www.amsterdam-dance-event.nl/en/