PRESS RELEASES
First ultra-luxury Southeast Asia resort for Rosewood Hotels & Resorts®
November 09, 2017
Rosewood Phuket opens today, nestled along 600 meters of one of the last remaining secluded beaches on the island, on Emerald Bay in southwestern Phuket. Its debut marks not only the first Southeast Asia resort for ultra-luxury Rosewood Hotels & Resorts®, but the unveiling of Asaya, Rosewood’s pioneering new wellness concept. Guests can enjoy convenient access to the bustling seaside towns along this stretch of coastline, while Phuket’s cultural heart, the historic Old Town, is a short drive away.
Inspired by the serenity and sophistication of luxurious beachside estates, the resort features 71 pool pavilions and villas immersed within a 43-acre verdant landscape, creating a tropical beach hideaway perfectly placed for guests to explore the hidden charms of Thailand's most famous island destination.
“In design, art, cuisine and most especially in gracious service synonymous with Thai culture, at Rosewood Phuket our brand’s A Sense of Place philosophy has found a rich context in which to flourish,” says Sonia Cheng, chief executive officer of Rosewood Hotel Group. “We are also thrilled that guests will experience our first Asaya, an innovative concept in holistic and integrative wellness journeys.”
“Our resort opens a window to a unique Phuket experience in this very special setting, be it a romantic getaway or family and friends holiday, a once-in-lifetime celebration or a journey to discover the hidden natural wonders of the island,” says Andrew Turner, managing director of Rosewood Phuket.
A Sense of Place® Concept in Phuket
Melbourne-based BAR Studio has applied its refined aesthetics to the resort’s design to celebrate its diverse range of landscapes. A sophisticated interpretation of Rosewood’s A Sense of Place® philosophy is expressed in a contemporary, environmentally sensitive architectural style that blends organically with the natural surroundings, awakening true feelings of escape for guests, from the moment of arrival with the panoramic ocean views above the jungle canopy right through to memorable moments amid hilltop forest, lakes, wetland and sun-washed beach. An abundance of floor-to-ceiling windows and open-sided spaces merge interiors with the outdoors.
Ultra-Luxury Pavilions and Villas
Each sea-facing, residential-style room features interiors that blend east and west, contemporary and traditional. Their expansive garden terraces are private sanctuaries of relaxed outdoor seating, daybed, infinity pool and Andaman Sea views. The 130-square-meter Ocean View Pool Pavilions feature spacious bedroom and living room areas and an exterior courtyard with deep soaking bathtub and rain shower. The 796-square-meter Ocean House comprises a master bedroom, twin bedroom, separate living and dining rooms and a lush oasis of garden courtyards and shady terraces, and guests can choose a plunge in their private infinity pool or taking a few short steps to the warm, crystal-clear waters of Emerald Bay.
Introducing Asaya -- Rosewood’s Innovative, Holistic Wellness Concept
Asaya is designed to provide a unique opportunity for guests to discover their own true path to wellness. At “Wellness Ateliers” upon arrival, experts create bespoke experiences for guests and help them choose organic, homegrown herbs and ingredients to be used in tailored treatments. A menu of alternative therapies includes Watsu Therapy, Reiki Healing, Chi Nei Tsang, Life Force Healing Therapy and Sound Therapy. Fitness and lifestyle experiences include body stretching, Pilates, personal training sessions, high-intensity interval training, yoga and meditation, while specialized workshops and private sessions with visiting practitioners are based on various well-being practices.
Six suites include one signature wellness suite which caters to small groups of friends with dedicated treatment areas, outdoor relaxation space and Watsu pool. One to 14-day packages combine wellness, fitness and healthy cuisine. Skin wellness rituals feature Maison Caulières and EviDenS de Beauté products for in-depth action and visible long lasting results.
Children are Explorers Too
The Rosewood Explorers club is designed to stimulate the minds and bodies of the resort’s youngest guests. A variety of exciting facilities includes a vibrant and colorful indoor space and outdoor play area. Children aged three to eight will be able to take part in a fun-filled program of activities with a hands-on focus on creativity and social responsibility.
Recreation for all Tastes
The 24-hour fitness center features an array of cardiovascular, strengthening and weight training equipment. Classes in yoga, Mat Pilates and HIIT/Tabata can be practiced outdoors offering a connection of mind and body with nature. The organic free-form pool provides a peaceful beachside oasis with relaxing sun decks, and separate sections for swimming pool, designated lap pool, and children’s pool.
Sustainability at the Forefront
The resort incorporates many sustainable design elements, including a rainwater harvest system providing the resort's entire water supply. The solar renewable energy system is the largest of any Phuket hotel, while “landscaped” rooftops provide energy conservation. Over 75 percent of the interior spaces in the resort are exposed to daylight which helps to decrease overall energy consumption and the building materials contain recycled content where possible to help lower the carbon footprint.
Resort landscaping was under the direction of Bangkok-based PLA whose focus was the preservation of the natural environment through the retention or careful transplantation of existing trees and indigenous foliage right through to the protection of sacred 150-year-old Banyan trees situated in the resort grounds.
A resort-sponsored coral reef restoration project is underway in Emerald Bay.
The Pavilion – A Luxury Island Setting for Special Celebrations
The Pavilion, a residential-style events and wedding space, sets the romantic stage for exquisite Thailand destination weddings. Guests take the first steps on their wedding journey in the Event Studio, designed as a one-stop wedding service to satisfy personal styles and preferences. For intimate ceremonies and seated dinners, The Glass House is a 242-square-meter indoor space where guests enjoy panoramic views over the bay through floor-to-ceiling windows, with the option of taking the celebrations outside for an extravagant cocktail reception for up to 250 guests on The Garden & Beach Lawn. The Courtyard is an enclosed and shaded outdoor space offering a charming and refined venue for rehearsal dinners, pre-wedding gatherings, bridal luncheons or private dinners.
About Rosewood Phuket
The 71-room Rosewood Phuket is situated along a 600-meter secluded beachfront at Emerald Bay, and marks the first Southeast Asia resort for Rosewood Hotels & Resorts®. Four dining choices include authentic Thai dishes at Ta Khai, Italian cuisine at Red Sauce, simply prepared seafood at The Shack and a chic poolside lounge ambiance at Mai. The first Asaya, Rosewood's holistic wellness concept, debuts at the resort, featuring bespoke programs of alternative therapies, lifestyle coaching, fitness activities and specialized healing treatments. Recreation options include a fitness center, Rosewood Explorers children’s facility and beachside infinity pool. The Pavilion residential-style wedding and events space incorporates the 243-square-meter Glass House, Courtyard, Garden and Beach Lawn.
For more information: rosewoodhotels.com/phuket
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About Rosewood Hotels & Resorts®
Rosewood Hotels & Resorts® manages 24 one-of-a-kind luxury properties in 15 countries, with 17 new hotels under development. Each Rosewood hotel embraces the brand’s A Sense of Place® philosophy to reflect the individual location’s history, culture and sensibilities. The Rosewood collection includes some of the world’s most legendary hotels and resorts, including The Carlyle, A Rosewood Hotel in New York, Rosewood Mansion on Turtle Creek in Dallas and Hôtel de Crillon, A Rosewood Hotel in Paris, as well as new classics such as Rosewood Beijing.
For more information: rosewoodhotels.com