Hotel Announcements
Dior Opens Dioriviera Pop-Up in Montecito
Dior is pleased to announce the opening of its new Dioriviera pop-up at Rosewood Miramar Beach, Southern California’s premier oceanfront luxury resort
Located on the beautiful beachfront of Montecito’s Miramar Beach, Dior has taken over the resort’s Cabana Pool, Bocce Courts, and Garden Bungalow Suites in celebration of the Dioriviera capsule collections. This location is one in a series of exclusive Dioriviera global activations, including seven Dior boutiques as well as eleven pop-up boutiques worldwide.*
Upon entering the Bungalows, guests are welcomed into a warm Dior oasis with Maria Grazia’s toile de Jouy prints wrapping the walls, in neon framboise pink and lime green. The Bungalows lead out to the ultimate Dior hangout haven, where guests are free to lounge under Dioriviera umbrellas in the Dioriviera hammocks and fold-out chairs, all available for purchase on location. The fun factor is kicked into high gear with a Dior-branded bocce court and pool area for playing or spectating while sitting poolside.
The constantly reinvented Dioriviera summer capsule by Maria Grazia Chiuri is like an invitation to escape. Plays on House codes – from toile de Jouy to the Dior Oblique motif – illuminate women’s ready-to-wear, leather goods, shoes and accessories with punchy chartreuse and raspberry, Pop punctuations from the Fall 2021 collection.
Irresistible Lady D-Lite, Dior Caro and Dior Book Tote bags, D-Connect sneakers, Dior Granville espadrilles and Dway mules as well as DiorClub ponchos, scarves, jewelry and visors rub shoulders with new sailor tops bearing the names of dream destinations, including CALIFORNIA and LOS ANGELES. Small clutches and vanity bags that are made to be worn layered, with interchangeable shoulder straps, complete this sunny wardrobe.
Matching summery Dior Maison essentials – including a surfboard adorned with the “Christian Dior” signature and a toile de Jouy motif revisited by Maria Grazia Chiuri, a parasol, a hammock, beach games and fans – complement this celebration of the art of living alongside a series of decorative objects, stationery, cushions and placemats.
The takeover will be open from May 27 th through September 6 th, 2021.
*Dior Boutiques include Saint-Tropez, Cannes, Monaco, Portofino, Capri, Marbella and Porto Cervo, Dior pop-up locations include Mykonos Village, Mykonos Nammos, Forte Dei Marmi, Cortina, Capri Il Riccio, Ibiza, Bodrum, Montecito, Los Angeles, New York, and Montenegro.
Outline of the Dioriviera Takeover:
Name: Dioriviera pop-up at the Rosewood Miramar Beach in Montecito
Location: Rosewood Miramar Beach - 1759 South Jameson Lane, Montecito, CA 93108
Telephone: (805) 702-1900
Store hours: 10am-7pm monday-saturday and 10am-7pm Sunday
Products: women's, dior Maison
Press Contact:
Elle Crane
Christian dior couture
About Rosewood
Rosewood is an ever-evolving global collection of hotels, resorts, and residences, born through the discovery of remarkable places. With 42 one-of-a-kind destinations, each property celebrates the culture and community that shapes it, upholding the ideal of hospitality as mutually revitalizing. Every detail is intricately woven to tell the story of the place, offering unexpected moments of discovery and connection. Rosewood Residences extends this spirit, inspiring a life where belonging and curiosity enrich every day.
For more information, please visit rosewoodhotelgroup.com
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About Rosewood Miramar Beach
Rosewood Miramar Beach is the American Riviera estate. Nestled on the pristine shores of Montecito along California’s Central Coast and framed by the Santa Ynez Mountains, this oceanfront haven offers an unparalleled connection to the sea and surrounding landscape. An homage to acclaimed architect Paul Williams, the resort features residential-style architecture and interiors, alongside a carefully curated private art collection. The 152 rooms and suites—including those with front-row views of the Pacific Ocean—capture the essence of West Coast elegance and contemporary Californian living. Days here unfold between the waves and the mountains: think surfing, paddleboarding, hiking and discovering Santa Barbara’s most acclaimed vineyards. Dining celebrates the region’s bounty across eight distinct venues, including the Michelin-starred Caruso’s restaurant. With the restorative Sense Spa, a state-of-the-art fitness center, two serene pools and a curated selection of boutiques, well-being thrives in every detail.
Discover more: rosewoodhotels.com/miramar-beach-montecito
Media Contact
Emilie Korenberg
Director of Communications