Openings
Rosewood Miramar Beach Announces Miramar Surf Club
New Surf Experience Launches at the Central Coast’s only Beachfront Resort in Partnership with Montecito Local and Professional Surfer Adam Lambert
Montecito, CA – The new year brings new adventures to Rosewood Miramar Beach, nestled in the coastal town of Montecito, CA. Positioned on one of California’s most iconic beaches, Miramar Beach, the Resort is pleased to announce Miramar Surf Club, a new program in partnership with Gold Coast Adventure Company. Owned and operated by local surf legend, Adam Lambert, this program will offer surfing and more to guests of all skill levels.
“Surfing is a storied tradition in Santa Barbara, and it was time for the Resort to celebrate the iconic sport by offering guests a way to hone their skills,” says Managing Director Rick Fidel “Miramar Surf Club offers guests yet another incredible way to experience Rosewood Miramar Beach and the destination of Montecito – known for its iconic surfers and amazing wave breaks.”
The Experience
Honoring the destination’s traditions, the Resort teamed up with Montecito local and professional surfer turned surf school &. Adventure company owner, Adam Lambert, to create Miramar Surf Club. Adam, who learned to swim on Miramar Beach, and his team of highly skilled professionals guide guests through a surfing journey from start to finish. Whether a novice eager to catch a first wave or an experienced surfer looking to refine their skills, the Resort welcomes guests to dive into this unforgettable experience, which includes top-quality surfing gear, a personalized highlight video of the lesson, delectable beachside lunches, and more.
The Expert
Adam Lambert began surfing at the age of four when his father pushed him into his first wave at Miramar Beach. He naturally excelled and climbed through the ranks as a competitive surfer going from amateur to professional on the world tour, gradually developing his skills under the coaching of some of the best in the business, including Joe and Tom Curren, Mike Lamm and Dave Letinske. Over the years Adam developed a classic Santa Barbara power surfing style, which is complemented by a skilled air attack and creative approach to riding every wave. Adam opened Gold Coast Surf School in 2021 with Gold Coast Adventure Company launching Feb 1, 2024. Adam is passionate about sharing his love and knowledge of surfing and Santa Barbara.
Enjoy the Waves Two Ways
Surfing Experience and Rooms Package Indulge in two nights of sheer luxury within the enchanting surroundings of the resort. Unwind in your lavishly appointed room, featuring breathtaking views and elegant comforts. The surfing experience is complete with a two-hour private lesson, a highlight video plus photography will be shot by the official SURFER Magazine photographer. Includes a two-night stay, daily breakfast credit, to-go picnic for two, one-day surfing lessons for two (2 hours), transportation, highlight reel of surfing experience 10 professional photos and two Miramar Surf Club Hats.
The Surfing Experience
Complete with a two-hour private lesson, guests will receive a highlight video and photography collection shot by the official SURFER Magazine photographer. To-go picnic for two, transportation, highlight reel of surfing experience and 10 photos two Miramar Surf Club hats.
About Rosewood
Rosewood is an ever-evolving global collection of hotels, resorts, and residences, born through the discovery of remarkable places. With 42 one-of-a-kind destinations, each property celebrates the culture and community that shapes it, upholding the ideal of hospitality as mutually revitalizing. Every detail is intricately woven to tell the story of the place, offering unexpected moments of discovery and connection. Rosewood Residences extends this spirit, inspiring a life where belonging and curiosity enrich every day.
For more information, please visit rosewoodhotelgroup.com
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About Rosewood Miramar Beach
Rosewood Miramar Beach is the American Riviera estate. Nestled on the pristine shores of Montecito along California’s Central Coast and framed by the Santa Ynez Mountains, this oceanfront haven offers an unparalleled connection to the sea and surrounding landscape. An homage to acclaimed architect Paul Williams, the resort features residential-style architecture and interiors, alongside a carefully curated private art collection. The 152 rooms and suites—including those with front-row views of the Pacific Ocean—capture the essence of West Coast elegance and contemporary Californian living. Days here unfold between the waves and the mountains: think surfing, paddleboarding, hiking and discovering Santa Barbara’s most acclaimed vineyards. Dining celebrates the region’s bounty across eight distinct venues, including the Michelin-starred Caruso’s restaurant. With the restorative Sense Spa, a state-of-the-art fitness center, two serene pools and a curated selection of boutiques, well-being thrives in every detail.
Discover more: rosewoodhotels.com/miramar-beach-montecito
Media Contact
Emilie Korenberg
Director of Communications