PRESS RELEASES
Celebrating Heritage and Creativity
March 25, 2025
Bangkok – Rosewood Bangkok, renowned for its world-class hospitality and commitment to cultural conversations, is proud to announce its partnership with the Made in Songwat community. This collaboration offers exclusive half-day tours for Rosewood Bangkok guests to explore the historic Songwat neighborhood, where creativity thrives alongside rich heritage. Led by a local guide, guests will uncover hidden gems, from century-old family businesses and temples to vibrant art, local food stalls, and traditional Thai desserts.
Songwat: Preserving History, Embracing the Future
Nestled between the Chao Phraya River and Chinatown, Songwat is a neighborhood that seamlessly marries centuries-old tradition with modern vibrancy. In the aftermath of the pandemic, this area has blossomed into one of the city's most exciting and authentic destinations. The creation of the Made in Songwat community in 2022 sparked a wave of creative revitalization, bringing together young entrepreneurs, long-standing business owners, and local residents to infuse new life into the area.
Why Songwat?
Songwat stands as a testament to the city’s enduring history, having evolved over centuries from a trade route into a vibrant cultural district. Established by King Rama V, Songwat remains one of the city’s most culturally significant neighborhoods. Its winding streets, lined with shophouses, century-old temples, and bustling street vendors, offer a perfect blend of old-world charm and modern creativity. Despite the rapid developments of Bangkok, Songwat has maintained its roots while embracing the creative pulse of the present. Independent coffee shops, galleries, bars, and creative spaces have taken root alongside long-established noodle shops and local artisans. This juxtaposition of old and new embodies the same creative dynamism that Rosewood Bangkok represents through its philosophy of Sense of Place®.
A Partnership Rooted in Shared Values
Rosewood Bangkok’s collaboration with the Made in Songwat community is a natural extension of the brand’s dedication to cultural authenticity. For Rosewood Hotels & Resorts, luxury hospitality transcends the walls of its hotels—it is about creating meaningful connections with the local community and offering guests an opportunity to explore destinations beyond the usual tourist attractions. This partnership is a true embodiment of the brand’s belief that the best travel experiences come from immersing oneself in the authentic spirit of a place.
For more information and reservations about the Made in Songwat guided tours, please visit Rosewood Bangkok’s website or contact us at bangkok@rosewoodhotels.com or call us at +66 2 080 0088.
About Rosewood Hotels & Resorts
Rosewood Hotels & Resorts manages a global collection of 33 one-of-a-kind luxury hotels, resorts, and residences in 21 countries. Each Rosewood property embraces the brand’s A Sense of Place® philosophy to reflect the individual location’s history, culture, and sensibilities. The Rosewood collection includes some of the world’s most legendary hotels and resorts, including The Carlyle, A Rosewood Hotel in New York, Rosewood Mansion on Turtle Creek in Dallas, and Hôtel de Crillon, A Rosewood Hotel in Paris, as well as new classics such as Rosewood Hong Kong and Rosewood São Paulo. For those who wish to stay a little longer, Rosewood Residences offer a distinct opportunity for the ownership or rental of properties co-located with a Rosewood hotel or resort and of standalone for-sale residences. Rosewood Residences are defined by the brand’s commitment to Enriched Living through thoughtful details and experiences that enhance the quality of life while evoking a sense of discovery and inspiration.
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