PRESS RELEASES
Month-long “Women Supporting Women” campaign includes interactive online tutorials and donations to support local underprivileged women
March 04, 2022
Rosewood Hong Kong celebrates International Women’s Day on 8 March with its “Women Supporting Women” campaign, featuring a series of virtual tutorials running 8 to 16 March, hosted by the hotel’s in-house female leaders. Local Impact Purpose Organisation Social Ventures Hong Kong have arranged participation by more than 200 low-income, full-time mothers in Hong Kong, with the aim of providing support for their wellness and mental health and sharing fun family-bonding activities to lift spirits at home amid the latest wave of COVID-19. The month-long effort in March also includes donation of supplies of COVID-19 test kits and face masks as well as a portion of the sales proceeds from the hotel’s specially created, limited edition International Women’s Day collection of pastries, cakes and desserts.
“Our annual celebration of International Women’s Day is a heartfelt cause for us and especially so now since the pandemic has caused such strain for lower income families,” says Hoss Vetry, Regional Vice President and Managing Director of Rosewood Hong Kong. “In keeping with this year’s ‘Women Supporting Women’ theme, we’re very proud that our hotel’s caring, resilient female leaders are stepping in to help empower and uplift their underprivileged sisters in our community.”
A virtual empowerment journey
The one-hour, interactive virtual tutorials share the insights of expert women on hotel staff in areas ranging from practical to life-enriching, all designed to inspire local disadvantaged women with a can- do spirit.
Rosewood’s Expressive Art Therapist Kit Sum demonstrates simple stretching exercises that can be performed in a limited home space and Asaya’s Wellness Therapist Maggie Lee conducts a facial workshop for self-care, including a beauty regime of face scrub, face acupuncture massage and DIY organic face mask made from household ingredients.
Chef Piyawan Ketkeaw, previously from Rosewood Bangkok, will bring a touch of Thailand to the community by teaching them how to create Tom Kha Gai (Thai Coconut Chicken Soup), a dish that can be easily replicated at home with simple ingredients for the family to enjoy, while the hotel’s own Hong Kong-born Chef Coe Woo shares her recipe for fluffy Japanese breakfast pancakes. For useful tips to combat COVID-19, Associate Director of Housekeeping Simone Lo shows the ladies how to make a home fabric sanitiser spray from simple ingredients and shares useful daily housekeeping tips. To inspire creativity, florists from Blooms & Blossoms conduct a dry floral workshop and the hotel’s art and craft specialists host an “Under the Sea” soft clay crafting session with the mothers and their children as a family bonding activity.
To encourage and inspire their empowerment journey, Rosewood Hong Kong has arranged delivery of tutorial DIY kits so the mothers can join in with ease. Those who take part in more than four sessions of the online empowerment journey and submit an inspiring story on their experience, have the chance to win a one-night stay in a Harbour View Room or an International Women’s Day Afternoon Tea delivered and enjoyed in the comfort of their home.
A tasteful donation
Throughout March, Rosewood Hong Kong supports Social Ventures Hong Kong and HATCH by donating 3% of the proceeds on all International Women’s Day pastries, cakes and desserts on offer at Butterfly Patisserie and the Rosewood Hong Kong online shop.
Specially created by French Executive Pastry Chef Thomas Cabrit, in collaboration with Chef Coe Woo, the exclusive collection of confections is dedicated to the concept of female empowerment. Online purchases can be made at the eShop.
Community care with New World Development
New World Development joins the “Women Supporting Women” campaign with the donation of 120 rapid antigen tests kits as well as 60 packs of ASTM level 3 “Made in Hong Kong” adult and kid face masks to these community families.